Project Peacock began in 2017 as a traveling digital print show-and-tell brought to the conference rooms of ad agencies and brands with our pioneer Peacock Partners, Canon Solutions America, Domtar Paper, and Scodix.

After meeting with more than 600 buyers, designers, and marketers to share the new possibilities with digital, inkjet, and wide format printing, and seeing first-hand that end-users are in dire need of direct education, Project Peacock expanded the program to reach more print customers.

In November 2018, Project Peacock Peeks debuted. Peeks is an educational video series shot in the Technology/Customer Experience Centers of our partners. The videos are produced in pairs; one shows print customers what is possible to create IF they seek out the presses and products shown in the videos, and one for print service providers to get the information they need about the presses and products highlighted in the customer video. You can watch Project Peacock Peeks on this platform.

In 2019 Project Peacock Print Fair, a pop-up, show-and-tell event, began. Project Peacock Print Fair was held in NYC, Dallas, Chicago, Los Angeles, and Toronto in 2019, and connected more than 1600 print customers, students, and print service providers.

In 2020 Print Fair was sidelined by the pandemic.

In 2021 Project Peacock evolved into a Resource Platform accessible 24/7.

Attendees registered to • Learn about new print applications • Learn about new paper and substrates • Learn about new printing technology • Learn about new specialty finishing • Learn about new marketing technology • Find new equipment partners • Find new print service providers • Find new design and marketing providers • Connect and network with global print and marketing professionals.

AND THEY DID!

1285 attendees registered and visited the Platform 15,959 times for an average of 46 minutes.

We had 55 partners, 38 speakers, 29 sessions, 4 Peacock Platform events, and 2 special events.

5,463 registrants watched on-demand content for an average of 55 mins.

6,263 registrants visited partner booths for an average of 27 mins.

There were 1073 chat interactions during sessions – Exhibitors received 1049 booth messages – and 3095 private messages between attendees were exchanged. That is engagement!

This leads us to September, 2022.

Project Peacock evolved into a streaming platform, Project Peacock TV (PPTV).

Through this channel, we deliver printspiration, education, resources, and original programming to our global audience 24/7/365. As of January 2024, the videos on this platform have been viewed more than 170,000 times.

To join us on air, request a Project Peacock Partnership Proposal.

PEACOCK LONG AND PROSPER!