Daniel Dejan presents Ever-Evolving Packaging. With the evolution of print technology, both offset and variable data printing, and continued understanding and application of neuroscientific research, packaging has taken on many new forms.
Still, it has incorporated the lessons of the past decades with contemporary Sensory Marketing disciplines to find unique engagement techniques, and printing processes to engage, educate, entertain, and entice.
Not limited to only the retail shelves, packaging has breathed new life into direct mail, collateral, prospecting, relationship building, and loyalty programs.
Package Long and Prosper!